Pricing Model and Translation Costs

Dubly.AI bills on a simple unit: 1 minute = 1 credit. This article explains how the cost is calculated, when you’re charged and what’s included.

The formula

For each dub you create:

Cost (in credits) = video length in minutes × number of target languages

A few details:

• Video length is rounded up to the next full minute. A 10-minute 5-second video counts as 11 minutes.
• Each additional target language multiplies the cost. A 10-minute video into 3 languages = 30 credits.
• Every language costs the same. There’s no premium for rare languages.
• Voice cloning and custom voices don’t add extra cost — they’re included.

Example You want to translate 10 videos of 15 minutes each into 2 languages. 10 × 15 × 2 = 300 credits for the dubbing.

Lip-sync costs extra

Lip-sync is billed separately, at the same rate:

Lip-sync cost = video length in minutes (per language, per pass)

A 10-minute video that you dub into one language and lip-sync costs: 10 credits (dub) + 10 credits (lip-sync) = 20 credits. You can lip-sync each target language independently — you’re only charged when you actually run lip-sync on a given language.

See the cost before you commit

When you open the dub creation modal and pick your target languages, the footer shows a live “Cost: X Minute(s)”. It updates as you add or remove languages and warns you if you don’t have enough credits. You’re only charged when you click to create the dub — browsing the setup is free.

When you’re charged

Credits are deducted at the moment the dub is created, before processing starts. Failed dubs are not automatically refunded. If a dub fails for a technical reason, email hello@dubly.ai with the dub in question and we’ll review it.

Free credit on signup

New accounts get 1 free credit at signup — enough to test a short video end-to-end before subscribing. Users invited into an existing organization don’t get a separate free credit; they use the organization’s shared balance.

Choosing a plan

Two plan types:

• Monthly plan — full flexibility, cancel any time.
• Yearly plan — lower per-minute rate in exchange for a 12-month commitment. Pick the plan whose monthly minutes roughly match your translation volume. If your usage grows, upgrade mid-cycle. Use the calculator on the pricing page to preview different scenarios.